Shop Concepts Square
New this year was the Shop Concepts Square, set up in collaboration with creative business consultant and inspirer Romeo Sommers. Here, 33 shop concepts were presented that respond directly to consumer needs and can be put in the shop without any additions. From striking pot-plant combinations to ready-made packaging, 6-packs, shelf advertising and displays, the products offered convenience, health and gift options. Romeo: ‘What you see is that it is important to not only sell your plant, but also the story behind it.’
Novelties presentation
The Novelties Presentation took place next to the Shop Concepts Square, where 15 novelties were unveiled. This was the place to discover the latest products that could soon conquer the market. In addition, the winning products of the Glass Tulip 2025 were presented, which generated interest.
The Rijswijk Trade Fair has proven to be an ideal opportunity to gain inspiration, strengthen relationships and do business. With a fresh start to the new plant season, we look forward to the many innovations and trends that this fair has produced.
Upcoming fairs
The next Royal FloraHolland trade fair is the in-house Spring Fair on 9 and 10 April in Aalsmeer.